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Urban Design

Our approach to urban design begins with an understanding of the site's existing architectural language, landscape, topography and the morphology of its open spaces. We use these qualities to establish the physical structure of the development. Public spaces, pedestrian movement and landscape form the framework within which buildings are organized, creating environments with a strong spatial identity that respond to both their setting and the needs of the people who use them.

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Urban Design

Our approach to urban design begins with an understanding of the site's existing architectural language, landscape, topography and the morphology of its open spaces. We use these qualities to establish the physical structure of the development. Public spaces, pedestrian movement and landscape form the framework within which buildings are organized, creating environments with a strong spatial identity that respond to both their setting and the needs of the people who use them.

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Arghavan Village

Designed for a new residential community, Arghavan Village follows the site's natural landform, with predominantly two-storey villas adapting to the slopes. The central valley is preserved as a public park, accommodating cultural and community buildings that create the focal point of the development. The master-plan was awarded first prize in a provincial design competition.

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Arghavan Village, Central Park

Abu Musa

Designed for a new neighbourhood of approximately 1,200 residents, the masterplan is organised around a hierarchy of public spaces. A central neighbourhood square, reinforced by focal public buildings, forms the heart of the development, while a series of smaller sub-neighbourhood spaces provide local gathering places within walking distance of every home. Together, they create a clear spatial structure and strengthen the identity of the neighbourhood.

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Nishapur cultural and commercial complex

The 7,600 m² cultural and commercial complex replaces an existing surface car park within a conservation area adjoining the historic mosque. Development is kept predominantly to two storeys to respect the mosque, rising to three storeys only beyond a defined distance from it. Four courtyards, each specialising in a different group of precious stones, are arranged around a central square. Shopping extends into the basement, with parking located on a separate level below.

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Abu Musa

Designed for a new neighbourhood of approximately 1,200 residents, the masterplan is organised around a hierarchy of public spaces. A central neighbourhood square, reinforced by focal public buildings, forms the heart of the development, while a series of smaller sub-neighbourhood spaces provide local gathering places within walking distance of every home. Together, they create a clear spatial structure and strengthen the identity of the neighbourhood.

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Abu Musa

Designed for approximately 1,200 residents in two-storey houses, the masterplan is structured around a central neighbourhood square and a series of smaller sub-neighbourhood spaces, all within walking distance of the homes. Focal public buildings reinforce the central square, creating a clear spatial structure and identity for the neighbourhood.

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Majlesi New Town

Designed for Tarh va Tahavvol for approximately 20,000 residents on a 200-hectare site near Isfahan, Majlesi was one of the first new towns of its scale in Iran to place urban design at the centre of the planning process. Streets, squares, neighbourhood centres and key buildings establish a clear spatial structure and identity. The project won first prize for urban design in a national assessment of major post-revolution development projects.

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Tourism and leisure development

The 170-hectare development is structured around a network of public squares, with a central square marked by a 20-storey office building and a major cultural centre. Around 100 hectares at the heart of the development are designed as a largely car-free environment, with vehicular movement and parking transferred underground. Pedestrian routes connect the squares, leisure and tourism facilities, while a major theme park forms part of the development to the north-east.

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Ofogh Arghavan

The 1.1 million m² mixed-use development, masterplanned jointly by Avijeh Mehr and Bavand following their winning proposal in a national competition, combines a formal frontage along the existing boulevard with two interconnected public squares, creating a clear sequence of urban spaces within the development.

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Baharestan neighbourhood centre

One of eight neighbourhood centres designed for the new town of Baharestan near Isfahan. The layout draws inspiration from the organic urban structure of traditional neighbourhoods in Isfahan, with pedestrian routes leading to the central square. A mosque and a cultural house are positioned as focal landmarks, terminating views along the alleyways and reinforcing the identity and legibility of the neighbourhood.

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Sadra New Towns

Designed for Tarh va Tahavvol for approximately 50,000 residents on a 500-hectare site near Shiraz, the detailed plan responds to the natural topography while establishing a series of distinctive neighbourhoods within a coherent urban framework. Public open spaces, neighbourhood centres and carefully positioned landmarks give each neighbourhood its own identity, while an integrated pedestrian network and landscape structure unify the development as a whole.

Sadra New Towns

Designed for approximately 50,000 residents on a 500-hectare site near Shiraz, the masterplan responds to the natural topography while establishing a series of distinctive neighbourhoods within a coherent urban framework. Public open spaces, neighbourhood centres and carefully positioned landmarks give each neighbourhood its own identity, while an integrated pedestrian network and landscape structure unify the development as a whole.

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The Roundabout
The existing traffic roundabout is transformed into a pedestrian-focused civic space by relocating traffic below ground. A new public square, defined by sculptural landscape forms rather than the surrounding buildings, establishes a distinctive identity independent of the existing urban fabric. Approximately 15,000 m² of underground commercial, cultural and parking facilities are integrated beneath the square, creating a vibrant public destination.

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Yazd Conservation Area
The project proposes the reconstruction of depleted parts of a historic neighbourhood in Yazd. The new development follows, and where appropriate replicates, the existing architectural language to preserve the continuity and character of the historic urban fabric. In carefully selected locations, contemporary interpretations are introduced to create landmarks that enrich the neighbourhood while remaining respectful of its historic setting.

Urban Planning

Our urban planning work at Tous balances the protection of its historic and archaeological heritage with future population and tourism growth, while responding to water scarcity and the need to preserve agricultural land.

Tous structure plan

The 2,300-hectare structure plan provided for population growth from approximately 31,000 to 51,000 while retaining existing settlements and most agricultural land. Through-traffic was redirected to perimeter roads, allowing a tree-lined pedestrian boulevard to link the main squares and neighbourhood centres and form the structure of the plan.

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Tous structure plan

The 2,300-hectare structure plan provided for population growth from approximately 31,000 to 51,000 while retaining existing settlements and most agricultural land. Through-traffic was redirected to perimeter roads, allowing a tree-lined pedestrian boulevard to link the main squares and neighbourhood centres and form the structure of the plan.

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Tous master plan

The 1,860-hectare town master plan developed the town section of the structure plan in greater detail, coordinating neighbourhoods, development areas, public open spaces and the pedestrian network.

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Tous historic area master plan

The master plan for the 360-hectare historic area protects the Tomb of Ferdowsi, archaeological remains and existing settlements. Through-traffic is redirected outside the area, creating a largely pedestrian environment with light electric transport linking the historic sites, settlements and new cultural activities.

© 2026 Avijeh Mehr . All Rights Reserved

© 2026 Avijeh Mehr . All Rights Reserved

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